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RNA therapeutics: targeting previously 'undruggable' diseases
Unleashing the potential of RNA molecules (900 words, 4.5 minutes)
Apr 16
•
Cristela Tello Ruiz
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RNA therapeutics: targeting previously 'undruggable' diseases
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Diverting Canada's drugs south... at what cost?
Speakers at a recent National Pharmaceutical Congress Webinar respond to a plan for Florida to import its formulary drugs from Canada (1,035 words, 5…
Apr 9
•
Cristela Tello Ruiz
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Diverting Canada's drugs south... at what cost?
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Drug 'repurposing': A fast track for innovative therapies
More attention is being paid to leveraging existing compounds for new therapeutic applications, according to reports (1,400 words, 7 minutes)
Apr 2
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Cristela Tello Ruiz
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Drug 'repurposing': A fast track for innovative therapies
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March 2024
Meeting patients where they gather: New social media strategies for pharma
Marketing on social media doesn't come naturally to the life sciences. Nonetheless, it is a powerful tactic (1,230 words, 6 minutes)
Mar 26
•
Cristela Tello Ruiz
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Meeting patients where they gather: New social media strategies for pharma
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Remote work trends in pharma
Is remote work transforming pharma workforce dynamics? (1,070 words, 5 minutes)
Mar 19
•
Cristela Tello Ruiz
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Remote work trends in pharma
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The rise of chatbots in pharmaceutical marketing and customer service
Are bots able to transform pharmaceutical engagement and support -- or are they just another stupid tech trick? (1,260 words, 6 minutes)
Mar 12
•
Cristela Tello Ruiz
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The rise of chatbots in pharmaceutical marketing and customer service
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Celebrities and pharma product endorsements
Exploring the influence of celebrities in shaping consumer perceptions and market reach in the pharmaceutical industry (1,028 words, 5 minutes)
Mar 5
•
Cristela Tello Ruiz
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Celebrities and pharma product endorsements
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February 2024
Bioinformatics in pharma
Leveraging big data for drug discovery and development (1,185 words, 6 minutes)
Feb 27
•
Cristela Tello Ruiz
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Bioinformatics in pharma
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Encouraging female leadership in pharma
Andrea Schwarz discusses launching a commercial team during the pandemic, working at a company that focuses on oncology, and encouraging the next…
Feb 20
•
Cristela Tello Ruiz
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Encouraging female leadership in pharma
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U.S. drugstore chain accused of overworking pharmacists
Pharmacists lead healthcare professionals in reports of burnout, according to stateside data (1,250 words, 6 minutes)
Feb 13
•
Cristela Tello Ruiz
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U.S. drugstore chain accused of overworking pharmacists
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S12 E02 Patient Centric Approaches to Marketing
Aldona Armstrong, Commercial Solutions Lead, Immunology at UCB, gives insights into patient advocacy initiatives, working with key opinion leaders, and…
Feb 7
•
Jeremy Visser
30:42
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S12 E02 Patient Centric Approaches to Marketing
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How to improve healthcare access through data connectivity
Dimitris Polygenis offers insights into the impact of technology in the pharma industry and targeted gene therapies (1,250 words, 6 minutes)
Feb 6
•
Cristela Tello Ruiz
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How to improve healthcare access through data connectivity
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